I've spent the last 15+ years as a full-stack product designer and people manager in mission-driven startups. I coach teams up, and am always happy to dive into Figma when people need help.
Visual design is my backbone, and I believe in making a lasting first impression. Creating a little extra space for details, and crafting moments of surprise and delight will never be time wasted.
Solving the right problems is the key to success, and collaborating with your partners and stakeholders from day one is the best way to outline opportunities, goals, and create a plan.
Lead with empathy. Get to know your users and understand the value you can deliver. Validate your solutions to justify your work, and tell that story internally.
An equal balance of business and personal growth goals are so important for a designer. I set goals, check in, and listen. I encourage future opportunity planning early and often.
Finding the right people is a challenge - candidates excited about your mission and motivated to level up. I empower my teams to advocate to be recognized as emerging leaders as they grow.
For the past 15+ years, I have been crafting brands, building products and solving problems through user-centric design. I coach designers and product teams in the mission-driven startup space to creating engaging, behavior-changing experiences that prioritize user impact.